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LG

77” OLED™ evo 4K Smart TV

Model OLED77C46LA

  • 4 HDMI [2.1] | eARC [HDMI 2]
  • 3 USB | 1 Satellite IN | 1 Optical OUT

  • Energy Efficiency Class G
  • α9 Gen7 AI Processor 4K
  • Smart TV [webOS 24]
  • Refresh Rate 100Hz-120Hz
  • [True Motion 200Hz-240Hz]

  • Cinema HDR | HDR 10 Pro(*)
  • AI Brightness Control | Brightness Booster
  • Dolby Atmos® | Dolby Vision IQ™
  • OLED Motion
  • Filmmaker Mode™
  • Multi View | HGiG Mode
  • G-Sync Compatible [NVIDIA]
  • AI Sound Pro | OLED Surround
  • Sound Output 40W
  • Bluetooth® V5.1
  • VESA 30 X 20cm
(*)To experience full HDR, the content and the TV must be compatible
With Stand 27.1Kg
Without Stand 23.5Kg
With Stand W172 X D27 X H104cm
Without Stand W172 X D5 X H98cm
WARRANTY PERIOD
OLED Panel 5 Years Parts & Labour 2 Years
Transport 1 Year
Availability: In Stock

GRAN PROMO Rs 239,995 VAT INC
Retail Price Rs 319,995 VAT INC
Promo valid from 18 Oct - 02 Nov 2024
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webOS Re:New Program

Every year, a new TV for 5 years

Stay up to date with handy features and technologies through 4 promised webOS upgrades over 5 years.



*Image simulated

*The webOS Re:New Program supports a total of four upgrades over five years

*The threshold is the pre-installed version of webOS, and upgrade schedule varies from month-end to year-start.

*Updates and the schedule to some features, applications and services may vary by model and region.

*Upgrades available for 2023 included UHD and above models


A masterpiece perfected by time-honed expertise

Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights.

The World's No.1

11 years later,still on top

Our reign as the world's favorite OLED continues.

What makes LG OLED evo stand apart?



alpha 9 AI Processor Gen7

Only α makes OLED as vivid as this

The alpha 9 AI Processor Gen7 chip redefines OLED with refinements that add transformative yet life like detail.



Intelligence that refines the OLED experience



AI Customization

Syncs with how you watch



A picture tailored to your taste

Select your favorite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile.

AI Acoustic Tuning

The optimal audio fits your space

The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.

AI Acoustic Tuning

Insane realism with authentic charm

AI Super Upscaling

AI fine-tunes the resolution

After classifying the frame, AI Noise Reduction and AI Super Resolution realistically elevate scenes.

AI Sound Pro

Hear every detail of the soundscape


Lifelike audio soars through your space

Hear every breath and beat, as the 9.1.2 virtual surround sound system fills your space with rich, soundstage quality audio.

Impactful sound resonates

AI processor refinements give your sound a dynamic boost packed with power.

Sound suits whatever you watch

Adaptive Sound Control balances the audio according to the genre in real-time for rich clarity.

Brightness Booster

Illuminating a brighter picture

Brightness Booster's improved Light Boosting Algorithm lights up the picture with even more clarity.




Endless contrast creates infinite impact

Scenes burst boldly into life where the darkest shadows and brightest lights intertwine.




100% Color Fidelity & Volume

Scenes shine with lifelike colors

100% color volume boosts rich hues, while 100% color fidelity preserves shades without distortion.


Ultra Slim Design

Elegance in simplicity

Experience the ultra-slim sensation

A minimalist design with narrow bezels ensures a clean presence for sleek elegance and your full focus



Best Harmony with LG Audio

Syncs with how you watch



Synergy Bracket

Designed to amplify sight and sound

The Synergy Bracket holds your LG Soundbar in the sweet spot for optimal audio and aesthetics.

Simplicity at your fingertips

Access WOW Interface on LG TV for simple soundbar control, like modes, profiles, and handy features.

Every picture is perfectly on pitch

WOW Orchestra brings the unique sound of your LG Soundbar and LG OLED together in synergy.

Watch your TV with zero mess in sight.

Break up with wires and hear the full potential of your LG Soundbar's audio quality with WOWCAST.



webOS 24

Make your TV experience yours

Experience TV that's made for you with My Profile, AI Concierge, and Quick Cards.


Tune into cinematic marvels and arcade fun


Dolby Vision & FILMMAKER Mode

Authentic movie scenes burst into life

Transform movie night. Dolby Vision's ultra-vivid picture comes together with the support of FILMMAKER MODE™ to preserve the director's intention, optimizing the picture quality while ensuring no distortion or over-processing.


Dolby Atmos

Enticing soundscapes surround you

Hear action surround you with Dolby Atmos's unparalleled clarity, intricate detail, and spatial depth.


Ultimate Gaming

Where fast action never stutters

Obliterate tears and lags with AMD FreeSync Premium, G-Sync compatibility, 144Hz Mode, and VRR built in.



Powerful Gameplay

Dive full-speed into the action

Immersive HGiG play stays smooth at high-speed with ALLM, and eARC ensures it all sounds amazing.



Controls right where you need them

Don't pause to use Game Optimizer and Game Dashboard.

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